“Therefore, since through God’s mercy we have this ministry, we do not lose heart. Rather, we have renounced secret and shameful ways; we do not use deception, nor do we distort the word of God. On the contrary, by setting forth the truth plainly we commend ourselves to every man’s conscience in the sight of God. And even if our gospel is veiled, it is veiled to those who are perishing. The god of this age has blinded the minds of unbelievers, so that they cannot see the light of the gospel of the glory of Christ, who is the image of God. For we do not preach ourselves, but Jesus Christ as Lord, and ourselves as your servants for Jesus’ sake. For God, who said, “Let light shine out of darkness, “made his light shine in our hearts to give us the light of the knowledge of the glory of God in the face of Christ.” 2 Corinthians 4:1-6 embodies Outreach North America’s approach to Christian living, the true nature of the Church, ministry in general, and has specific application to our approach to evangelism.

Click on the following link to listen to an interview with Tim Keller on reaching today’s culture.

Tim Keller interviewed by Ligon Duncan at Twin Lakes Fellowship, April 2008. An approach to reaching today’s culture.